NATIONAL NIELSEN RATINGS FOR THE WEEK OF JULY 5 – 11, 2010
FOX SIZZLES IN THE KITCHEN AND ON THE DANCE FLOOR FOR A WEEKLY WIN
Originals of HELL’S KITCHEN and SO YOU THINK YOU CAN DANCE along with encores of GLEE and Sunday Animation Domination favorites led FOX to rank No.1 among Adults 18-49 last week.
On Tuesday, FOX won the night with a two-hour block of HELL’S KITCHEN (3.2/10) that grew +19% among Adults 18-49, +17% among Adults 18-34 and +11% among Total Viewers versus the previous week.
- In the 8p hour, HELL’S KITCHEN beat ABC’s Wipeout by +3% among Adults 18-49 (3.1/10 vs. 3.0/10) and +13% among Adults 18-34 (2.7/10 vs. 2.4/9).
- In head to head competition in the 9p hour, HELL’S KITCHEN also out-delivered NBC’s America’s Got Talent by +3% among Adults 18-49 (3.3/10 vs. 3.2/9) and +11% among Adults 18-34 (3.0/9 vs. 2.7/9).
- Overall for the night, FOX outperformed its nearest competitor (NBC) by +19% among Adults 18-49 (3.2/10 vs. 2.7/8) and +27% in Adults 18-34 (2.8/10 vs. 2.2/7).
SO YOU THINK YOU CAN DANCE made gains on Wednesday and Thursday, giving FOX solid ratings on both nights.
- On Wednesday night, the Top 8 performed on SO YOU THINK YOU CAN DANCE and posted a 2.3/8 for the night among Adults 18-49, up by +5% in the core adult demo, +4% among Adults 18-34 by +18% among Teens and +7% among Total Viewers versus the previous Wednesday.
- On Thursday, an encore GLEE (1.3/4) led into the Top 8 SO YOU THINK YOU CAN DANCE results show (2.1/7), flat in the core adult demo but up +7% among Total Viewers.
- Summer-to-date SO YOU THINK YOU CAN DANCE has made significant gains versus its Fall’09 average on Tue/Wed, increasing +8% among Adults 18-49, +8% among Adults 18-34, +17% among Teens and +13% in Total Viewers.
FOX won Sunday night among Adults 18-49, Adults 18-34 and Teens with encores of its animated favorites, THE SIMPSONS (1.7/6 among Adults 18-49), THE CLEVELAND SHOW (1.5/5) and an hour-long FAMILY GUY (1.7/5).
Weekly Program Rankers
FOX had 6 of the Top 20 programs among Adults 18-49: HELL’S KITCHEN-Tue 9 PM (No. 3), HELL’S KITCHEN (No. 4), SO YOU THINK YOU CAN DANCE WED (No. 11), SO YOU THINK YOU CAN DANCE THURS (No. 13), FAMILY GUY (No. 16) and THE SIMPSONS (No. 20).
FOX had 8 of the Top 20 programs among Adults 18-34: HELL’S KITCHEN-TUES 9 PM (No. 1), HELL’S KITCHEN (No. 3), SO YOU THINK YOU CAN DANCE – WED (No. 5), FAMILY GUY (No. 9), SO YOU THINK YOU CAN DANCE THURS (No. 12), THE CLEVELAND SHOW (No. 13 tie), THE SIMPSONS (NO. 13 tie) and AMERICA’S MOST WANTED (No. 18).
FOX had 8 of the Top 20 programs among Teens: FAMILY GUY (No. 5), HELL’S KITCHEN Tues 9 PM (No. 6), SO YOU THINK YOU CAN DANCE THURS (No. 8), SO YOU THINK YOU CAN DANCE WED (No. 12), THE CLEVELAND SHOW (No. 13 tie), HELL’S KITCHEN (No. 13 tie), THE SIMPSONS (No. 13 tie) and AMERICA’S MOST WANTED (No. 19).
FOX had 1 of the Top 20 programs among Total Viewers: HELL’S KITCHEN-TUE 9 PM (No. 12).
Week 6/21-6/27/10: Live+7
NIGHTLY AND PROGRAM HIGHLIGHTS – JULY 5 – 11, 2010
MONDAY
8:00-9:00 LIE TO ME (RS): (A18‑49: 1.0/3, 3.4 Mil Total Viewers)
9:00-10:00 GOOD GUYS (RS): (A18‑49: 0.8/2, 2.6 Mil Total Viewers)
8:00-10:00 FOX PRIME: (A18‑49: 0.9/3, 3.0 Mil Total Viewers)
At 8p an encore LIE TO ME posted a 1.0/3 among Adults 18-49 and ranked No. 3 in the hour among Adults 18-49 and Adults 18-34.
At 9p THE GOOD GUYS encore posted a 0.8/2 among Adults 18-49 and ranked No. 4 in its hour among Adults 18-49 and Adults 18-34.
FOX ranked No. 4 for the night among Adults 18-49 and Adults 18-34.
TUESDAY
8:00-9:00 HELL’S KITCHEN: (A18‑49: 3.1/10, 6.6 Mil Total Viewers)
9:00-10:00 HELL’S KITCHEN: (A18‑49: 3.3/10, 7.2 Mil Total Viewers)
8:00-10:00 FOX PRIME: (A18‑49: 3.2/10, 6.9 Mil Total Viewers)
HELL’S KITCHEN posted a 3.2/10 from 8-10p among Adults 18-49, up +19% from the previous week (vs. 2.7/9), up +17% among Adults 18-34 (2.8/10 vs. 2.4/9) and +11% among Total Viewers (6.9 vs. 6.2 Mil.)
HELL’S KITCHEN led FOX to a nightly win among Adults 18-49, Adults 18-34/25-54 and all key female and male demos and outperformed its nearest competitor (NBC) by +19% among Adults 18-49 (3.2/10 vs. 2.7/8) and +27% in Adults 18-34 (2.8/10 vs. 2.2/7).
In the 8p hour, HELL’S KITCHEN beat ABC’s Wipeout by +3% among Adults 18-49 (3.1/10 vs. 3.0/10) and +13% among Adults 18-34 (2.7/10 vs. 2.4/9).
In head to head competition in the 9p hour, HELL’S KITCHEN also out-delivered NBC’s America’s Got Talent by +3% among Adults 18-49 (3.3/10 vs. 3.2/9) and +11% among Adults 18-34 (3.0/9 vs. 2.7/9).
WEDNESDAY
8:00-10:00 SO YOU THINK YOU CAN DANCE: (A18‑49: 2.3/8, 6.3 Mil Total Viewers)
The Top 8 performed on SO YOU THINK YOU CAN DANCE and posted a 2.3/8 for the night among Adults 18-49, up +5% from its performance last Wednesday (2.2/7 on 6/30/10). SO YOU THINK YOU CAN DANCE was also up by +4% among Adults 18-34 (2.4/9 vs. 2.3/9), by +18% among Teens (1.3/6 vs. 1.1/5) and +7% among Total Viewers (6.3 vs. 5.9 Mil.)
FOX’s SO YOU THINK YOU CAN DANCE ranked No. 2 for the night on a total primetime basis among Adults 18-49 and No. 1 in Adults 18-34 and all key female demos.
THURSDAY
8:00-9:00 GLEE (R): (A18‑49: 1.3/4, 3.9 Mil Total Viewers)
9:00-10:00 SO YOU THINK YOU CAN DANCE: (A18‑49: 2.1/7, 6.2 Mil Total Viewers)
8:00-10:00 FOX PRIME: (A18‑49: 1.7/6, 5.0 Mil Total Viewers)
At 8p an encore GLEE posted a 1.3/4 among Adults 18-49 and ranked No. 3 in its hour among Adults 18-49, Adults 18-34 and Teens.
The Top 8 SO YOU THINK YOU CAN DANCE results show posted a 2.1/7, even with its performance last Thursday (2.1/7 on 7/1/10) and up +7% among Total Viewers (6.2 vs. 5.8 Mil.)
SO YOU THINK YOU CAN DANCE won its 9p hour among Adults 18-49, Adults 18-34/25-54, Teens and all key female demos.
Summer-to-date SO YOU THINK YOU CAN DANCE shows impressive gains compared to its Fall’09 average on Tue/Wed, increasing +8% among Adults 18-49 (2.6/8 vs. 2.4/7), +8% among Adults 18-34 (2.7/10 vs. 2.5/8), +17% among Teens (1.4/6 vs. 1.2/5) and +13% in Total Viewers (7.0 vs. 6.2 Mil.)
FOX ranked No. 2 for the night among Adults 18-49 (tie) and No. 1 among Adults 18-34, Teens and Women 18-49/18-34.
FRIDAY
8:00-9:01 HOUSE (R): (A18‑49: 0.9/3, 2.9 Mil Total Viewers)
9:01-10:00 GOOD GUYS (R): (A18‑49: 0.5/2, 1.7 Mil Total Viewers)
8:00-10:00 FOX PRIME: (A18‑49: 0.7/3, 2.3 Mil Total Viewers)
At 8p, a HOUSE encore posted a 0.9/3 and ranked No. 3 in its time period among Adults 18-49 and Adults 18-34.
At 9p, a GOOD GUYS encore delivered a 0.5/2 and ranked No. 4 among Adults 18-49 and Adults 18-34.
FOX ranked No. 4 for the night among Adults 18-49 and No. 3 among Adults 18-34 (tie).
SATURDAY
8:00-8:30 COPS: (A18‑49: 1.2/5, 3.6 Mil Total Viewers)
8:30-9:00 COPS (R): (A18‑49: 1.4/6, 4.3 Mil Total Viewers)
9:00-10:00 AMERICA’S MOST WANTED: (A18‑49: 1.5/6, 4.7 Mil Total Viewers)
8:00-10:00 FOX PRIME: (A18‑49: 1.4/6, 4.3 Mil Total Viewers)
At 8p, COPS ranked No. 1 in its time period among Adults 18-49, Adults 18-34, Teens and all key demos.
At 830p, a COPS encore ranked No. 1 in its half hour among Adults 18-49, Adults 18-34, Teens and all key demos.
At 9p, AMERICA’S MOST WANTED ranked No. 1 in its hour among Adults 18-49, Adults 18-34, Teens and all key demos.
FOX ranked No. 1 for the night on a total primetime basis among Adults 18-49, Adults 18-34, Teens, Total Viewers and all key demos.
SUNDAY
7:00-7:30 SONS OF TUCSON: (A18‑49: 0.7/3 1.6 Mil Total Viewers)
7:30-7:59 AMERICAN DAD (R): (A18‑49: 0.9/3, 1.9 Mil Total Viewers)
8:00-8:30 SIMPSONS (R): (A18‑49: 1.7/6, 3.7 Mil Total Viewers)
8:30-9:00 CLEVELAND SHOW (R): (A18‑49: 1.5/5, 3.4 Mil Total Viewers)
9:00-10:00 FAMILY GUY (R): (A18‑49: 1.8/5, 3.9 Mil Total Viewers)
7:00-10:00 FOX PRIME: (A18‑49: 1.4/4, 3.1 Mil Total Viewers)
FOX aired encores of THE SIMPSONS (1.7/6 among Adults 18-49), THE CLEVELAND SHOW (1.5/5) and an hour long FAMILY GUY (1.7/5). SONS OF TUCSON at 7p (0.7/2) was followed by an encore AMERICAN DAD (0.9/3).
FOX won the night among Adults 18-49, Adults 18-34, Teens, Women 18-34 and Men 18-49/18-34.
JULY 5 – 11, 2010
TOTAL PRIMETIME
ADULTS 18‑49 ADULTS 18‑34 VIEWERS (Mil)
FOX 1.6/5 FOX 1.5/6 FOX 4.3
ABC 1.4/5 ABC 1.1/4 ABC 4.9
CBS 1.3/4 CBS 0.8/3 CBS 6.3
NBC 1.5/5 NBC 1.2/4 NBC 5.1